Hyundai’s luxurious arm, Genesis, says it is potential that it’ll make use of the corporate’s ladder-frame chassis to make a rugged SUV to rival the likes of the Mercedes-Benz G-Class.
The platform is at present being developed by the Hyundai Motor Group to be used as each a ute and SUV.
Chatting with Australian media, the chief inventive officer of Hyundai and Genesis, Luc Donckerwolke mentioned the potential for a rugged SUV for the Genesis model is actually there.
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“I do not see why it would not match the model,” mentioned Mr Donckerwolke.
“It is at all times the identical factor, we make synergies inside the group and once we see that there’s a potential to put it to use and it aligns with model values, why not?”
The rugged SUV from Genesis may rival something from the Lexus LX to the Mercedes-Benz G-Class.
“It is all about having the toolbox and modular techniques, then the subsequent query is does it actually really feel the wants that every one markets have?” he mentioned.
“It is good to have vehicles that present efficiency whether or not it is off-road, on-road, or sporty ones so it is at all times good, so the purer the typology it is higher for design.”
Because it stands for Genesis for the second, the model is concentrated on launching an expanded vary of electrical automobiles – all new fashions from 2025 will likely be EVs – however including further fashions appears to be one thing the South Korean model may be very a lot geared as much as do .
“We’ve got an outlined line of automobiles, whether or not there are additional satellites including to that, that is one thing to be mentioned, however first we now have to do the [core],” mentioned Mr Donckerwolke.
Talking of how the doubtless rugged SUV would come to life, Mr Donckerwolke cautioned that any automobile coming from Genesis would should be genuine and true to the model values.
“In case you have a G-Wagen for example, this automotive is justified due to its heritage greater than its efficiency, so to plug one thing artificially right into a model might be a mistake if it doesn’t have the fitting genetical complimentary [features] with the model,” he mentioned.
Mr Donckerwolke, a former Lamborghini and Bentley designer, hinted that he already had designs for such an SUV able to go.
“My objective is to by no means be caught not ready when the chairman tells me ‘what if’.”
Genesis has offered over 800,000 automobiles worldwide in slightly over seven years and continues to develop its footprint and mannequin lineup globally.
