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English Premier League golf equipment have collectively agreed to withdraw playing sponsorship from the entrance of match-day shirts, however it is going to solely come into impact on the finish of the 2025-26 season.
After in depth session between the Premier League, its 20 golf equipment and the Division for Tradition, Media and Sport, a call has been made for the league to grow to be the primary within the UK to take such motion to voluntarily cut back playing promoting.
Eight present Premier League golf equipment have playing firms as their front-of-shirt sponsor.
“Premier League golf equipment have at this time collectively agreed to withdraw playing sponsorship from the entrance of golf equipment’ match-day shirts, turning into the primary sports activities league within the UK to take such a measure voluntarily so as to cut back playing promoting,” an announcement learn.
“The announcement follows an in depth session involving the League, its golf equipment and the Division for Tradition, Media and Sport as a part of the federal government’s ongoing evaluation of present playing laws.
“The Premier League can be working with different sports activities on the event of a brand new code for accountable playing sponsorship.
“To help golf equipment with their transition away from shirt-front playing sponsorship, the collective settlement will start on the finish of the 2025/26 season.”
Premier League golf equipment might be allowed to safe new playing sponsorship for the entrance of shirts till the ban begins, the PA information company understands.
Present sponsorship offers with playing firms can stay in place for the subsequent three years too.
It’s understood that playing manufacturers can function in different areas, which embody shirt-sleeves and on promoting hoardings, past the 2025-26 marketing campaign.
-PA
